As I am writing this blog post, I am sitting in the car with Blake and Bridwell on my way up to the Clemson/ Chapel Hill football game! It was a very last minute decision , that I made as I was packing up my work space this afternoon, when Bridwell called me for one last invitation. For anyone who needs leverage to get me to do something: if at first you don’t get a yes…ask, ask again! Chances are, you can convince me.
I felt really good about the last few days of work. On Wednesday we met with the General Managers (team captains) or the Leatherheads, to discuss ways to encourage leatherheads to sell. There is an enormous amount of pressure to make the ACC Championship a sellout during its first year in Charlotte. We came up with a challenge for our leatherheads that should be an awesome incentive for increased sales during the month of October. The October ACC Ticket Challenge will start on Monday and will go as follows. Everyone who has sold 200 tickets throughout the entire sales period (January-October) will be entered into a pot. Everyone who sells 200 tickets during the challenge period (October 11-October 31) will be entered into the pot. Leatherheads are eligible to be entered twice, but only qualify for one prize. If leatherheads sell more than 300 tickets they will automatically win one of four prizes, based on the number of tickets they sell. The prizes are things to REALLY get excited about.
-Two tickets, 2 field passes, and a parking pass to the Carolina Panthers vs. New Orleans Saints
- Two tickets to the BCS National Championship Game
-Two ticket books to the Men’s Basketball ACC Tournement
If that doesn’t get these guys to sell, I don’t know what will. The Leatherheads are going to have to go through us (the interns) to make this sale so we’ll will be getting some great practice with ticket sales in the next month!
Yesterday we had a Meeting with Chris Clouden of the Charlotte Sports Commission to go over the ACC Night of Legends event, which was much needed and brought up some really good questions as far as food and decorations go. The price points for the food are a little high. I’m not sure I can talk price points in the blog, but it is shocking how much people can charge for a beef oscar with a crab meat garnish. It is really interesting to talk putting on a dinner for 1000 people. Essentially, the best thing to do is go to a the group and give them a price point “all in” meaning including tax and gratuity and ask them to get creative and give you the best they can for that price. There is a difference in having an hors d’ouevres (if someone can tell me how to spell that…it’d be great) station and passing them around. When you pass, people take less and it ends up being less expensive for the committee. With wine, we have to pour so that we can manage tables with players at them. All things you don’t think about while you are sitting at these dinners, but things that must be discussed in planning them. I also had to talk to figure out who was taping the show at the night of legends and we need to figure how much space they are going to need to shoot. I learned a LOT in that meeting.
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